Shoyoroll Special Projects


Our passion for Brazilian Jiu Jitsu has naturally extended into helping to create the best jiu jitsu kimonos with the most influential brands in the sport. Each project starts with a product story, inspiring the visual language, color palette and design. From projects with the cult sneaker brand Undefeated to a project with fine artist Gardar Eide Einarsson, who also trains in Jiu Jitsu.

Related projects
Gears of War x Undefeated

Concept, Creative Direction, Art Direction, Design, Fashion, Graphic Design By DualForces

Undefeated x Shoyoroll II

Concept, Creative Direction, Technical Gi Design, Apparel Design, Graphic Design by DualForces
Photography by Catherine Opie

Undefeated x Shoyoroll

Concept, Creative Direction, Technical Gi Design, Apparel Design, Graphic Design by DualForces
Photography by Kenneth Cappello

Undefeated x Burton x Alpha: Project Trinity

Concept, Creative Direction, Design, Digital, Fashion, Film, Graphic Design, Technical Design By DualForces


BloodChoke

Concept, Creative Direction, Art Direction, Design by DualForces
Photography by Kenneth Cappello

Tactics / Techniques MMXVI

Concept, Art Direction, Design, Graphic Design by DualForces

Stussy X Union: Allied Forces Collection

Art Direction, Design, Graphic Design by DualForces

Nike “Choose Your Winter”

Art Direction, Creative Direction, Training Consulting, Brand Consulting by DualForces


Undefeated x Galaxy

Creative Direction by Undefeated
Art Direction, Design, Graphic Design by DualForces

SOT-BLK / Special Operations Technologies- Black

Concept, Creative Direction, Technical Design, Branding by DualForces